On effective movie promotion

So here’s something that I’ve never seen before. The movie theater played the trailer for “The Lego Batman Movie” while we waited for “The Lego Batman Movie” to start. Additionally, there were a barrage of Chevy commercials featuring scenes from Warner Bros’ new movie “The Lego Batman Movie” interspersed among the pre-show entertainment for “The Lego Batman Movie”.

In other news, I liked Warner Bros’ new movie “The Lego Batman Movie” sponsored by Chevy.

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